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JinJa Birkenbeuel, our CEO, shares her thoughts, ideas, tips, and insights to help you and your business.
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JinJa Birkenbeuel, our CEO, shares her thoughts, ideas, tips, and insights to help you and your business.
In the summer of 2020, JinJa Birkenbeuel got the assignment of a lifetime: Advocate Health Care, the largest healthcare system in Illinois, wanted her agency Birk Creative to develop a public-health campaign to educate Black and Latinx residents about COVID-19. The disease was raging in Illinois, and communities of color were especially hit hard. Birkenbeuel and her team knew they couldn’t just make a clever poster and call it a day.
JinJa Birkenbeuel is CEO of the branding agency Birk Creative, founder of The Honest Field Guide podcast, a songwriter in the band Utah Carol, and a business coach for underrepresented businesses, especially women-owned businesses. She spoke to Doreen Lorenzo for Designing Women, a series of interviews with brilliant women in the design industry.
JinJa Birkenbeuel on the PR PACE Podcast: The Importance of Branding + Marketing Before PR Efforts Begin
Conversations revolving around entrepreneurship, business tips and more. Featuring interviews with various guests like JinJa Birkenbeuel, CEO, Birk Creative, who are seasoned and novice to entrepreneurship who will share their views, lessons learned, trials, failures and success.
JinJa Birkenbeuel, CEO of Birk Creative, a brand agency, designs visual identities and multichannel strategies to scale brands and assist with their adaptability with the market. With over 20 years of experience, Birkenbeuel and her team work with established brands including Tesla and Google.
#qtna from tastytrade: Describe yourself as an entrepreneur in two sentences.
I am the CEO of an agency that creates and implements ideas that become products of my company, Birk Creative. Journey of Gratitude, The Honest Field Guide® Podcast, and birkdigital are just a few of those.
Birk Creative CEO JinJa Birkenbeuel provides strategies for small business owners in Medium. Survey your customers. Ask them how they feel about your brand or products. What has been their experience? Would they like to see something change? Know that your customers are usually right and check your ego when you get feedback. If a customer is willing to talk, be grateful that they are taking precious time to engage with you at all.
Along with being a mother of three, Chicago-based JinJa Birkenbeuel boasts over 20 years of experience in enterprise brand strategy, creative development of mid to large-sized organizations, the establishment of visual identity systems and research, the development and execution of customer, and talent acquisition strategies.
The Honest Field Guide™ features authentic conversations with diverse industry experts that aren’t always easy but are always real.
Change is not born from silence. The business world is not immune to the racism, misogyny, fear of imperfection, impostor syndrome, conformity, and withholding of access, information and resources, as seen in so many other aspects of life. We know these evils are cultivated in business at scale, yet most of us talk about them quietly, never out loud or in public. We stay silent, complicit. Blindfolds and earmuffs of society, meet JinJa Birkenbeuel, the fearless host of The Honest Field Guide™ podcast.
